Why do people like buying gold coins? They are available in several varieties - fractional bullion coins, Gold Mapple Leafs, Krugerrands, and others. Gold coins are an excellent asset because taxes are not levied on them, nor are there any other expenses. Gold coins also represent good savings. Some would argue that gold mining shares are good savings too, but not if you trade them at a loss, which you could do. In addition, gold coins are considered a rare commodity and as such, it is unlikely that they will be devalued in the near future. You will not be easily tempted to trade coins because you should personally take them out of the bank where you keep them, and then you will have to exchange or sell them, again depositing money in your bank. For this reason, they are called forced savings.